Blogs from the team about Branding
Submitted by brendon on Mon, 20/02/2012 - 11:11
I read a Blog post today from master Marketer, Seth Godin, where he riffed on the importance of following up your clients/customers with what I call ‘care calls’ &ndash
Submitted by brendon on Wed, 15/02/2012 - 07:28
As many of the earthquake damaged buildings in Christchurch are being removed a number of cool vintage signs are being unearthed.
Submitted by brendon on Mon, 13/02/2012 - 16:05
A new Whakatane start-up needs your help with their logo design. Their is plenty going on in the studio this week, but I'm particulary loving working on the logo design for cool Whakatane based start-up: Flatout Riding.
Submitted by brendon on Fri, 10/02/2012 - 15:32
This month we have selected the most popular ‘luxury’ items & are offering you a hefty discount.
Why do we call it luxurious?
They are printed in full colour on a chunky high quality card with a matt laminate coating on both sides.It’s hard to convey how great they look and feel without getting a sample into your hands, but suffice to say they’ll stand out head and shoulders above your competitors coolly saying “My business is the sophisticated, high quality option - you can trust us".
Submitted by brendon on Fri, 10/02/2012 - 14:47
Win Win Win. In the past 2 weeks I've recieved alot of emails from business owners that suspect their 'branding' is outdated & holding them back. I'm finding there are plenty of people out there that are wrestling with where their business is positioned with respect to their compeitors & looking to get proactive about doing something about it.
Submitted by brendon on Tue, 24/01/2012 - 10:21
We’ve printed marketing collateral for literally hundreds of clients and I am constantly amazed at the creative uses that successful businesses find for various print products.
Submitted by brendon on Mon, 16/01/2012 - 14:27
Ruby Dunes (Ohope Based Floral Designs & Objects of Desire) celebrated their first Birthday in the lead up to Xmas, putting a lid on a year that, if the number of people in the store at any one time are any indication, has been a resounding success. Between my partner & the kids I would say we own at least a quarter of the shop stock. I really like the way they have positioned their brand & think businesses of all shapes & sizes can learn something from the little Ohope Florist & Gift shop.
Submitted by brendon on Mon, 16/01/2012 - 11:16
Recently I have been doing some investigation into the field of 'Colour Psychology' - how our choices of colours, influences the world, and I've been finding it super interesting. I'll be sharing some of my finds over the next few weeks. In the meantime...
Submitted by brendon on Mon, 12/09/2011 - 15:44
Trust me, the quality of your branding can mean the difference between success and failure. No matter what size your business is, branding is essential to differentiate yourself from the competition. It's your personality. And it needn't cost the earth. How you're percieved will depend on the effort you put into your marketing communication.
Submitted by brendon on Mon, 05/09/2011 - 15:22
Now I'm not suggesting your brand has put on a little 'holiday weight'. Not at all. I'm talking about a different kind of detox. And one that doesn't involve a plastic tube and 6 litres of water! No, this a FREE painless offer so please read on...
First things first, we need to find out if your brands toxic (Don't think you have/need a brand? Talk to us). Take a look below....
